Legal Technology Trends for 2017

It is common, at the beginning of the year, to ponder upon what the year ahead will bring. Several experts have published their predictions for trends we can expect in legal technology, in 2017. So, what are they saying? Generally speaking, they expect lawyers to become more mobile, more collaborative (using the cloud do to do), and more responsive (using social media to engage with clients and potential clients). 2017 is also expected to see a rise in the usage of AI (Artificial Intelligence), and to be the year that E-Discovery goes mainstream. Cybercrime & Cyberwarfare, too, will remain in the news.

Let’s have a closer look at these items.

More Mobile

In 2016, for the first time worldwide, we saw more mobile devices being used online than desktops. This trend is expected to continue. More lawyers will start using mobile apps. They also will start accommodating their mobile clients – and potential clients – more. (We recently published two articles on the subject, where you can find more information).

Cloud

2017 will see a further increase in cloud usage. The could will play an increasingly important role in collaboration between lawyers. Bigger law firms are expected to start using big data analytics. The cloud will also play a significant role in the further development of AI and E-Discovery (see below).

Cybersecurity

Cybercrime will continue to rise, and will continue to become more and more sophisticated. AI will increasingly be used in cyber-protection, as well as in attacks. Experts also expect an increase in cyberwarfare.

Social Media – Business Social

More lawyers will start embracing social media, and as a result they will become more responsive, i.e. engage more with clients and potential clients. More specifically, for lawyers, an increase is expected in the usage of professional or business social media. Some experts foresee an important role for new players (service providers) on this market.

AI

In 2017, AI will continue its rise, and become more omnipresent. The main focus of artificial intelligence in legal tech will remain on Machine Learning. More specifically, AI will continue to push legal technology in the fields of Legal Research (with, e.g., virtual Legal Research assistants), Contract Review, Security, and E-Discovery (see further). One expert also expects AI to be introduced in legal practice management, as well as legal project management, which, in turn could lead to significant advances being made in those fields.

E-Discovery

Last, but not least, 2017 is the year E-discovery is expected to go mainstream. E-Discovery, also spelled eDiscovery, stands for electronic discovery. It refers to the discovery of relevant information in legal proceedings – such as litigation, government investigations, or Freedom of Information Act requests – where the information that is being analyzed is stored in an electronic format. Think, e.g., about the recent example of the FBI analyzing tens of thousands of emails that were leaked by WikiLeaks, in just four days. As more and more information is being stored electronically, E-Discovery is becoming more and more important. In 2017, it is expected to go mainstream.

Experts predict the following trends for E-Discovery in 2017:

  • The increase in social media usage implies that E-Discovery will have to be able to incorporate the analysis of social media information as well.
  • The Internet of Things will also have a serious impact on E-Discovery, as it will have to learn to process the data that are produced by billions of devices. In the US, e.g., there is a murder case where Amazon is asked to give access to the data one of its digital Echo devices (virtual assistants) may have recorded as evidence.
  • Because of these two developments (social media & Internet of Things), data privacy is becoming more important than ever.
  • Machine Learning is expected to become the most important technology for E-Discovery.
  • Cross-border compliance will continue shaping E-Discovery: multinationals, e.g., must comply with laws in several countries. This has implications on what can be stored where, which in turn has its effects on E-Discovery.

 

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Starting a blog

At present, 26 percent of law firms in the US have their own blog, according to the 2016 Legal Technology Survey Report, which was recently published by the American Bar Association’s Legal Technology Resource Center. The larger the firms, the more likely they are to have a blog: among firms of 500 or more attorneys, 60 percent have blogs, while at firms of 100 to 499 attorneys, 52 percent have blogs. In contrast, only 20 percent of firms of 2 to 9 attorneys have blogs, while just 12 percent of attorneys in solo practices have their own blogs.

So, what is a blog, and should you consider starting your own, if you don’t have one? The word blog comes from weblog (web log).  It is often defined as a regularly updated website or web page, typically one run by an individual or small group, that is written in an informal or conversational style. Blog articles are not academic papers. They’re meant to inform the general public.

There are many reasons to start a blog. Some see blogs as a platform for lawyers to offer insight and commentary. As such the articles are a form of free first legal advice, and facilitate access to justice. One lawyer described these blog articles as ‘helping the little guys’. Blogs also helped democratizing publishing and marketing for smaller and solo law firms. And by now, blogs have become an essential marketing tool: the legal market has changed, and the new legal consumers are content consumers. In order to turn website visitors into customers, you must turn them into content consumers first. And that is what you use blogs and social media for!

How and where do you start? You have several options, some which you could even combine. If you have your own site, then it makes perfect sense to use it to publish your blog as well. If you are using existing CMS software, like WordPress, Joomla, or Drupal, for your website, then you already have all you need, as these come with built-in blogging solutions. If you don’t use an existing CMS package, you should be able to stick to the technical solution you already are using, or, alternatively, you could opt to start using blogging software for your blog only.

If you don’t have your own website, and you don’t want to host your own site, you could use one of the platforms that are specifically meant for blogging: WordPress, Blogger, Blogspot typically are most used, but Tumblr, Medium, Squarespace, Ghost, and Wix also offer solutions. The comparison chart at https://startbloggingonline.com/blog-platform-comparison-chart/ offers a good overview of pros and cons of the different solutions that are available. If you are active on social media, you could even use some of those: both Facebook and LinkedIn, e.g., offer the option to publish articles. And finally, your ISP may even offer you a free blog. You don’t even have to limit yourself to one solution. Some people publish their articles on their blogs, as well as on social media.

What should you write about? Many legal blogs offer insight and commentary on developments in the law, business and consumer affairs. Others focus on case law and regulatory developments. Ideally, you should write about something that you are passionate about. Being passionate about a topic makes it easier to be inspired, and will make the writing process more enjoyable. Blogging shouldn’t be a compulsory chore.

After you have written your article, it is good practice to promote it on social media, so you can attract more viewers. (And if you promote you articles on Twitter, use hashtags for the most important keywords. For an article like this one, e.g., you could use #legaltech and #blogging).

The next question is how often you should update your blog with a new article. There is no magical success formula, as it both depends on your target audience, and on the amount of time that you can spend. For larger firms, an update frequency of two to three new articles per week is often seen as ideal. For smaller firms and solo lawyers, one or two new articles per month usually is enough.

Starting a blog might seem a bit intimidating at first. But it is something that grows you on quite easily. Once you have written some articles, you’ll get the hang of it, especially if you write about topics you are passionate about.

 

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